Alicja Czop is a Polish designer specializing in Product and Industrial Design. She graduated in Industrial Design at Fine Arts Academy in Cracow and in Industrial Design at Koninklijke Academie van Beeldende Kunsten in The Hague. She believes that emotional connection with the object is as important as functionality. The design should not only be beautiful but it should always have a story behind. That is why she created „Dare Design”, the studio where the focus is on users and their needs.